Swarovski has unveiled a stunning new capsule collection in collaboration with global pop icon Ariana Grande. The partnership comes after Grande was named a Swarovski brand ambassador in 2024. Over the past year, the singer and actress has fronted several high-profile campaigns for the luxury brand, including its Millenia and Matrix jewelry lines.
Grande’s connection to Swarovski was further highlighted at the 2025 Golden Globe Awards, where she dazzled on the red carpet wearing the Swarovski Una Angelic necklace, ring, and earrings.
The announcement of the new collection was made through a captivating video posted on Swarovski’s Instagram. The clip showcased Grande’s initials, elegantly crafted in silver and adorned with Swarovski diamonds and pearls. The teaser hinted at a luxurious lineup of jewelry featuring pearls and diamonds, sparking excitement among fans.
In the comments section, fans couldn’t contain their enthusiasm. Many described the collaboration as “magical” and “dreamy,” praising Grande’s influence and style.
The Ariana Grande x Swarovski Capsule Collection is set to launch on January 30. Following the release, the pieces will be available for purchase on Swarovski’s official website. To celebrate the launch, the brand is offering a 40% discount on select jewelry items for a limited time, giving customers a chance to own a piece of this exclusive collection at a special price.
Fans and fashion enthusiasts alike are eagerly counting down the days until the collection drops, ready to embrace the sparkle and sophistication it promises.
Related topic:
- Luxury or Toy? POP MART Launches Jewellery Brand POPOP
- Fans Speculate Meghan Markle Has Altered Her Engagement Ring Again
- Jamie’s Fine Jewelry to Close Permanently at End of March
