Laguna Beach-based jewelry brand Gorjana is set to open its fourth Chicago location, just in time for Valentine’s Day. The new store will be located at 3451 N. Southport Ave., taking over a space previously occupied by U.S. Apothecary. It is scheduled to open to the public on February 7.
Since launching its first Midwest store in Lincoln Park in 2021, Gorjana has rapidly expanded its presence in Chicago. The new Southport Avenue location will feature the brand’s signature collection, including necklaces, bracelets, earrings, rings, and other accessories.
“The support Chicago has shown Gorjana has been incredible,” said Gorjana Reidel, co-founder of the brand. “Our designs are all about effortless styling, and we’re excited to help more Chicago shoppers discover their new favorite pieces—whether they’re dressing up for a night out or keeping it casual for a day in the city.”
The Southport Corridor, where the new store will be located, is home to several other national retailers, including Warby Parker, Buck Mason, Madewell, Bonobos, and Vuori.
Founded in 2004, Gorjana has grown to over 90 locations nationwide. The company has also made a significant impact through philanthropy, raising more than $2 million for charities, particularly those focused on women and children.
Chicago-based nonprofits are invited to partner with Gorjana by submitting a donation request form through the company’s website.
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