Tabayer, the luxury jewelry brand, is making its foray into men’s fine jewelry with the debut of its first dedicated collection for men. The launch features both updated versions of the brand’s iconic designs and fresh interpretations of its signature “Oera” collection, reimagined to reflect modern masculinity.
The Oera collection, known for its distinctive curving knot motif, symbolizes protection and strength. Tabayer has adapted this design to appeal to a male audience, blending timeless elegance with a bold, contemporary aesthetic.
“Our vision for the Oera collection has always been to create meaningful, elegant pieces,” said Maxim de Turckheim, CEO of Tabayer. “With the introduction of men’s jewelry, we’re extending this concept of ethereal armor—powerful yet refined—into a new realm.”
The men’s collection includes rings, earrings, bracelets, and pendants crafted from 18-karat Fairmined gold. It incorporates designs from the first three editions of the Oera collection, alongside colored hard-stone pendants from edition four and special edition pieces adorned with emerald accents.
Priced starting at $750, the collection offers 27 unique pieces. The men’s jewelry line will be available on Tabayer’s official website starting Wednesday, followed by an exclusive online launch at Mr. Porter next week.
This expansion marks a significant step for Tabayer as it continues to innovate and cater to a broader audience while staying true to its core values of craftsmanship and meaningful design.
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