Tiffany & Co. is set to unveil its largest store in Asia with the grand opening of its new flagship in Tokyo’s Ginza district on July 11, 2025. Inspired by The Landmark, the brand’s iconic Fifth Avenue flagship in New York, the store is designed by Japanese architect Jun Aoki, with interiors crafted by New York-based architect Peter Marino. The building’s striking facade, featuring a gradient from Tiffany blue to white, reinterprets the brand’s signature aesthetic.
For over a century, Japanese art and culture have influenced Tiffany’s designs, shaping some of its most celebrated creations. The Ginza flagship embodies this deep connection by blending traditional elements with modern architectural innovation.
Tiffany & Co. first entered the Japanese market in 1972. The new flagship marks a significant milestone in this long-standing relationship, reinforcing the brand’s commitment to craftsmanship, sustainability, and cultural appreciation. Beyond serving as a retail space, Tiffany Ginza aims to be a cultural landmark. Visitors can explore a curated collection of archival pieces, engage with art installations, and experience Japan’s first Blue Box Café, a tribute to the brand’s storied heritage. The store will also showcase Tiffany’s most coveted collections, including Lock by Tiffany and HardWear by Tiffany, along with its renowned diamond jewelry.
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