Parisian jewelry house partners with Lunu Pay to support BTC, ETH, USDT, and SOL transactions in-store and online
Messika, the renowned luxury jewelry brand based in Paris, has announced it now accepts cryptocurrency payments globally. Customers can use digital currencies to buy jewelry both in physical stores and on the brand’s official website.
This move comes through a new partnership with Lunu Pay, a crypto payment service provider. The agreement allows Messika to accept Bitcoin (BTC), Ethereum (ETH), Tether (USDT), and Solana (SOL) as valid forms of payment.
The crypto payment option is now available across Messika’s boutiques in Europe and the United States, as well as its e-commerce platforms.
Speaking about the launch, Messika’s Chief Financial Officer, Nicolas Zanelli, said:
“We have implemented the integrated payment solution of Lunu Pay in all our e-commerce sites and boutiques. The payment process, both in-store and online, is simplified and compatible with cryptocurrency wallets.”
Lunu Pay helps luxury retailers accept crypto by converting digital assets into local currencies in real time. The system offers competitive exchange rates and requires no additional steps or hidden fees. Customers can complete transactions by simply scanning a QR code, making the experience as smooth as paying with a traditional card.
Earlier this month, Lunu Pay also partnered with Pisa 1940, a high-end jewelry brand based in Milan, to introduce similar crypto payment options.
With this expansion into crypto payments, Messika joins a growing list of luxury brands embracing digital innovation to serve a broader global clientele.
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